OnlyFitness.

Introduction

OnlyFitness is the latest project I am working on within my role in TSV Online Fitness as their Chief Technology Officer. It's due for launch Q3 2025. OnlyFitness allows any fitness influencer to create and sell products online in seconds, no code or design skill required.

Year

2023-present

Industry

Health & Fitness | FItness Influencers

Scope of work

Solo Project (Design -> Deployment)

UI / UX Design

Front End Dev

Back End Dev

Branding

Timeline

2 years

Introduction

Year

2023-present

Industry

Health & Fitness | FItness Influencers

Scope of work

Solo Project (Design -> Deployment)

UI / UX Design

Front End Dev

Back End Dev

Branding

Timeline

2 years

Projects Key Feature Set

Features.

Feature

(001)

Fitness Posts Wall & Insta Inspired Explore Tab

(002)

Drag & Drop Webpage Builder

(003)

Custom Built Private Messenger

(004)

Card & Subscription Management

(005)

Creator Profiles

(006)

Analytics Dashboard

(007)

Create products (one-time, subscription, discount codes)

(008)

Sharebale product links

(009)

PWA, responsive web & app store

Project Highlight

Seamless Multi Platform Interactions

Payment & Deep Link Flows Across Platforms

App → Mobile Web → Desktop

One of the coding and designs challenges with this project has been ensuring it works seamlessly and responsively across a Progressive Web App, Native App and all forms of web. Handling deep-link passover from web to app for instance was a challenge.

Ross Hamilton

Project Highlight

Launching Q3 2025

Development Stage

100%

After nearly 2 years of design & coding the platform is ready for release. We are delaying launch to best suit the business.

Ross Hamilton

Project Highlight

Rollout to 6m+ users

Conversion Rate Improvement

4.2% → 5.9%

Performance and scalability were key factors in the development of this app due to the huge rollout numbers.

Ross Hamilton

Challenges

I have been solely responsible for all aspects of its design, coding, infrastructure, database and custom node API.

The most challenging part of this project so far has been designing and delivering an equally great user experience across not only a progressive web app, but also desktop to mobile browser screens. Another time consuming part of the development has been the detailed Stripe payments integration, from utilising connected accounts as we act as payments platform to updating the database with live webhook data from Stripes API's. The project will initially launch as web-only with plans to add a native app in the iOS and Android stores in the coming months.

Live Project

ross hamilton®

More projects.

All projects

(2016-25©)

Karcher International.

2020

Karcher International.

2020

Karcher International.

2020

TRNR.

Late 2022 -> Present

TRNR.

Late 2022 -> Present

TRNR.

Late 2022 -> Present

Let’s talk.

Tell me about your project—whether it’s a website, web app, AI tool and anything in between.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Founder

Hamilton Design

Ross Hamilton

Ask directly

Let’s talk.

Tell me about your project—whether it’s a website, web app, AI tool and anything in between.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Founder

Hamilton Design

Ross Hamilton

Ask directly

Let’s talk.

Tell me about your project—whether it’s a website, web app, AI tool and anything in between.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Founder

Hamilton Design

Ross Hamilton

Ask directly